Frank's Redhot
Frank's RedHot is an iconic brand and North America's most
successful Hot Sauce brand, dating back to 1928. Although Frank's
iconic packaging has aspects that should remain true to what made
them a household brand in the first place, they required a certain
modernization that will ensure they stay in competition with other
hot sauce brands at the highest level. The branding refreshes core elements, while introducing new ideas, demonstrating how this design can work across Frank’s full product line.